Available on theBasic plan.
The premium welcome email is sent to subscribers when they upgrade to a paid subscription. This email allows you to thank them for their financial support and provide any premium-specific information they might need.
When it's sent
This email is sent immediately after a subscriber successfully upgrades to a paid subscription. This email is only relevant if you have paid subscriptions enabled for your newsletter.
Customizing the premium welcome email
You can customize this email by navigating to Settings > Subscribing > Premium Welcome.
Available template variables
The following template variables are available for use in premium welcome emails:
| Variable | Description | Required |
|---|---|---|
newsletter.name | The name of your newsletter | No |
newsletter.description | The description of your newsletter | No |
newsletter.absolute_url | A link to your newsletter's homepage | No |
subscriber.email | The email address of the subscriber | No |
unsubscribe_url | A URL that allows the subscriber to unsubscribe | No |
manage_subscription_url | A URL where subscribers can manage their subscription (if the Portal is enabled) | No |
subscriber.metadata | Access to any metadata fields you've collected from the subscriber | No |
subscriber.subscriber_type | Will be "premium" for these subscribers | No |
Default template
The default premium welcome email template includes:
- A thank you message for upgrading
- Information about what they can expect from their premium subscription
- Instructions on how to manage their paid subscription
Example usage
Buttondown Playground
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