You can view your full list of subscribers at Subscribers. Here, you can view individual properties of a subscriber by clicking on one, and you can make changes in batch by checking each box to the left of various subscribers.
Personalizing your “Subscriber” list view
No two authors are exactly alike—and that extends to their “Subscriber” list views. To tailor your list view, simply toggle to the “+” button in the upper right hand corner of the “Subscriber” tab in your Buttondown dashboard. From there, you’ll have the opportunity to make a custom selection among the following “Info” and “Metadata” options.
You can also sort your subscribers based on any column of your choosing. Note that the only required column is the “Email” column.
| COLUMN | DESCRIPTION |
|---|---|
| A subscriber's email address. | |
| Tags | A comma-separated list of tags associated with the subscriber. |
| Status | Regular, paid, unactivated, etc. |
| Undeliverability date | The date on which the subscriber was marked as undeliverable. |
| Subscription date | The date the subscriber signed up. |
| Unsubscription date | The date on which a subscriber unsubscribed from your newsletter. |
| Upgrade date | The date on which a premium subscriber upgraded their subscription. |
| Churn date | The date on which a premium subscriber canceled their paid subscription. |
| UTM Campaign | UTM Campaign. |
| UTM Medium | UTM Medium. |
| UTM Source | UTM Source. |
| Referrer URL | Referrer URL. |
| IP address | The IP address from which the subscriber originally subscribed. |
| Import | The subscriber import via which the subscriber was originally added. |
| Metadata | Custom keys and values to sort your subscriber base. |
| Last opened date | The date on which the subscriber last opened your newsletter. |
| Last clicked date | The date on which the subscriber last clicked a link in your newsletter. |
| Open rate (%) | The percentage of emails opened by the subscriber. |
| Click rate (%) | The percentage of links clicked by the subscriber. |
| Stripe | The Stripe customer ID for the subscriber, if one exists. |
Not seeing some of these columns listed? That’s because you might not have certain data available. For instance, if you don’t use metadata, the “Metadata” column won’t be listed as an option.
Account reviews
Buttondown periodically reviews accounts to ensure all newsletters on the platform are compliant and well-behaved. If your account has been flagged for review, see our account review guide for details on why this happens, how long it takes, and what you can do while you wait.